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TOPIC: Yellow Pages, Websites, Advertising?

Yellow Pages, Websites, Advertising? 17 Jul 2010 04:22 #1

  • Peters Shoeing
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I think I may want to try this route to maybe expand my client list. I'm not sure which sites are useful and which are a bust. I really wanted to put myself on the farriers site, but that site is a bust. The site accepts your paypal, but no one contacts you back to put your listing up. Anyone have any luck with that? Any other online places?

What are some good ways to advertise? I'm kinda not well versed in this area.

Example: I once flyer-ed up mailboxes of homes with stables, etc. No calls. None. Hahahaa. That was a few years ago, but I'll never forget it.
Alan Peters
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RE:Yellow Pages, Websites, Advertising? 18 Jul 2010 10:32 #2

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It all depends on what your looking for if you use the yellow pages or the local paper you may get calls but it's a good chance you'll get what everyone else doesn't want and it's usually bad acting horses. I would suggest getting to know as many farriers as you know talk to them you will probably be able to pick up some of there overflow maybe offer to cover for them on vacations. The only real good advertisement for a farrier is word of mouth.
Jeremy Lacroix
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RE:Yellow Pages, Websites, Advertising? 01 Aug 2010 22:02 #3

First let me say that I am the owner of Farriers United and a farrier. The great thing about a website is you can show case your work. You can show day to day work plus tough cases. I do not think anyone is going to answer a flyer or business card. There are ways to be found online one of the best ways is by using key words on your site. This allows you to pick up business exactly in the areas that you want it. Check out this site it is just a demo site but it shows a farrier what can be done. Make sure you check out my horse section. http://joehorseshoe.farriersunited.com
Thanks, Jeff Denson
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RE:Yellow Pages, Websites, Advertising? 01 Aug 2010 22:17 #4

  • Txfarrier
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Jeff Denson wrote:
First let me say that I am the owner of Farriers United and a farrier. The great thing about a website is you can show case your work. You can show day to day work plus tough cases. I do not think anyone is going to answer a flyer or business card. There are ways to be found online one of the best ways is by using key words on your site. This allows you to pick up business exactly in the areas that you want it. Check out this site it is just a demo site but it shows a farrier what can be done. Make sure you check out my horse section. http://joehorseshoe.farriersunited.com
Thanks, Jeff Denson

I feel compelled to state that , IMO, one of the main things this site has been lacking in is Densons.
Dutch Denson CF

“A bar of iron costs $5, made into horseshoes its worth is $12, made into needles its worth is $3500, made into balance springs for watches, its worth is $300, 000. Your own value is determined also by what you are able to make of...
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RE:Yellow Pages, Websites, Advertising? 05 Aug 2010 06:37 #5

  • Peters Shoeing
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Are you related you Densons? Hahha. Probably not right.
I do agree with you. It looks like an interesting concept.
Alan Peters
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RE:Yellow Pages, Websites, Advertising? 05 Aug 2010 17:42 #6

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Peters Shoeing wrote:
Are you related you Densons? Hahha. Probably not right.
As it turns out,yes, I have discovered we are related. My branch of the family left North Carolina for Texas in 1790 in the aftermath of a terrific arguement concerning a lame horse.

I have contacted Jeff and he says all is forgiven and we are back on the Christmas card list.

God bless us one and all.
Dutch Denson CF

“A bar of iron costs $5, made into horseshoes its worth is $12, made into needles its worth is $3500, made into balance springs for watches, its worth is $300, 000. Your own value is determined also by what you are able to make of...
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RE:Yellow Pages, Websites, Advertising? 05 Aug 2010 18:49 #7

  • Peters Shoeing
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Dutch, you crack me up. Good to know the Christmas card list is full again.
Alan Peters
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RE:Yellow Pages, Websites, Advertising? 07 Aug 2010 11:51 #8

I was at the Hoof care summit and did not say I was the owner just talked about Farriers United. Then someone had to ask how long I have been using the system. Since my bloodline is so strong I could not lie so I got busted. now I always say that I am the owner before talking about it.
Take care, Jeff Denson http://farriersunited.com
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RE:Yellow Pages, Websites, Advertising? 08 Aug 2010 18:50 #9

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I don't do advertising but if I were to choose I'd definitely do internet over the newspaper or yellow pages. Facebook would probably be the best place to advertise. Some of these other farrier forum websites let you create nice profile pages plus galleries and such. If I were to use a website like this one to try to get my name out there I would have a plan as to what topics I would answer. I'd really think about my responses before I responded. I would have very nice case studies in my gallery. I'd do everything I could to make sure everything about me on the website was positive.
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RE:Yellow Pages, Websites, Advertising? 09 Aug 2010 21:33 #10

Eric Russell wrote:
I don't do advertising but if I were to choose I'd definitely do internet over the newspaper or yellow pages. Facebook would probably be the best place to advertise. Some of these other farrier forum websites let you create nice profile pages plus galleries and such. If I were to use a website like this one to try to get my name out there I would have a plan as to what topics I would answer. I'd really think about my responses before I responded. I would have very nice case studies in my gallery. I'd do everything I could to make sure everything about me on the website was positive.
I think you are absolutely right the only problem with face book is clients finding you. That's why being found in a google search is the best way because you can just be found in the area you want to be found in through key words on your site. I also designed Farriers United for the farrier who had plenty of work, but just wanted to make more money by selling products.
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RE:Yellow Pages, Websites, Advertising? 09 Aug 2010 21:41 #11

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ive never advertised never had cards. the clients ive kept all traveled the same circles and my name and number/email gets passed around. i was at a barn doing a charity case today. i was working a heartbar at the anvil and another boarder at the barn came up and said she liked my work and asked for my name and number for her and a friend. my mentor told me that doinng quality work is the best advertisment there is. and i belive it too.
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RE:Yellow Pages, Websites, Advertising? 10 Aug 2010 02:52 #12

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Jeff Denson wrote:
I think you are absolutely right the only problem with face book is clients finding you. That's why being found in a google search is the best way because you can just be found in the area you want to be found in through key words on your site. I also designed Farriers United for the farrier who had plenty of work, but just wanted to make more money by selling products.

I guess it depends who you are. Obviously from my posts on here i don't care who finds me. but if I cared, even on FB, when it came to farriey they would see what I wanted them to see. And on FB I can guarantee who see's it and that they're in my area.

At anytime I choose, some customer on FB could be annoying me, it's very easy for me to post a pic of some crazy shoe I made in the shop, if I really want to impress them I'll put it on a horse. That couldn't happen anywhere else.
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RE:Yellow Pages, Websites, Advertising? 12 Aug 2010 10:33 #13

  • KCmicrobiologist
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My business is growing fast enough with just referrals. I had a magnetic door sign made for my truck, but so many cars were slowing down to look at it I took it down after one day.

There is a siding company here that gives customers a 10% discount if they can put a small sign by the curb with their company logo after the job is finished. It could work for farriers so they can get more accounts in one location.
Patrick Funk
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RE:Yellow Pages, Websites, Advertising? 12 Aug 2010 10:58 #14

KCmicrobiologist wrote:
There is a siding company here that gives customers a 10% discount if they can put a small sign by the curb with their company logo after the job is finished. It could work for farriers so they can get more accounts in one location.

Perhaps you could embroider your information on the horses saddle pad? Or affix a routered sign to the horses stall? Particularly satisfied long term customers might let you brand the horse itself.
George Spear
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".....and I said to the horse: Trust no man in whose eyes you do not see yourself reflected as an equal."
Don Vincenzo Giobbe
CA. 1700

"What people do not appreciate is that every time a horse submits to...
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RE:Yellow Pages, Websites, Advertising? 12 Aug 2010 11:41 #15

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Dances with Hooves wrote:
Perhaps you could embroider your information on the horses saddle pad? Or affix a routered sign to the horses stall? Particularly satisfied long term customers might let you brand the horse itself.


I hadn't given a lot of thought to learning new skills like embroidery ,routery or branding but I'm willing to do whatever it will take to make me a well rounded Farrier Tech.
Dutch Denson CF

“A bar of iron costs $5, made into horseshoes its worth is $12, made into needles its worth is $3500, made into balance springs for watches, its worth is $300, 000. Your own value is determined also by what you are able to make of...
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